Attract & Stand Out Online

Attract &

Stand Out ONLINE

a private 1:1 mentorship and coaching experience for

entrepreneurs who are ready to start strong or scale

Whether you are new or newish to your business and you don't want to make a lot of rookie mistakes that cost you time, energy, cash flow, and above all confidence.


      OR


You’ve been running your business for a while but somewhere along the way you're not even sure exactly when your business started to feel like an expensive hobby. 


You don't want to start over but you know you need to start doing something differently and you're just not sure what.


Can you relate to either one of these scenarios?


No matter which one of these scenarios sounds like you it's time to design a business road map that’s perfect for you, creates raving fans, and makes your business money!

Hi! I'm Darlene Hawley.


Through my proven Attract & Stand Out online coaching program you'll walk away with the perfect customized plan to grow your business your way so that you will attract dream clients, make more money, and have more flexibility in your schedule to do what you love... spend time with your business, engage in activities that fuel your soul with joy, and have money to contribute to the causes that matter deeply to you.

Let Me Show You How


If your anything like many of my clients you are second-guessing yourself left, right, and center when it comes to how to run your business.

  • Do you feel like there is just never enough time in the day to accomplish everything on your list?


  • Are you exhausted from watching what everyone else is doing and tired of comparing yourself to where they're at in business?


  • Know you’re meant to make an impact and be a leader in your work but feel like your blending in?


  • Feel like what you're sharing isn't working but you’re afraid to open up and be vulnerable with your audience?


  • Ready to stop hiding and feeling invisible every time you make a post or create new content?


  • Want to know where to start and feel like nothing is working?


  • Tired of working long hours for very little money and feeling undervalued?


  • Are you ready to fill your client list and contribute to your family income?

Imagine how good it will feel to go from struggling to find clients to having a full time income with a proven system to scale your business to the next level.


You thought that calling yourself a coach, consultant or a healer and running your own business would be enough to attract clients. You’re realizing that there’s more to getting clients than just being good at what you do.

I now have the confidence to be visible for my business


I have gained the momentum to actually create my business from an idea to a mission statement, and now have a clear direction, a finished website, the confidence to put myself out there to be visible, and the security to know that I’m doing what works. Darlene is warm and supportive but also really structured and shares hard-hitting pieces of advice. I went from feeling lost with no idea where to start, to sure that I have something meaningful to offer others. I recommend Darlene to anyone who wants empathetic yet structured mentoring and support because she has a unique ability to make you feel cared about valued and important; while also providing constructive feedback, excellent advice, and next steps that are useful and highly valuable. Thank you so much for your work with me! I would not have been able to open my business without your support along the way and I wouldn’t feel as confident and supported in what I have to offer.

Marye Colleen Larme, Career Coach

You meet me exactly where I was and gently guided me forward


I had a gut feeling and I didn't have any hesitations about being able to work with you. We worked on my one-liner, staying consistent with marketing, and you helped me stay calm and focused during my photoshoot. Darlene also helped me navigate and have self compassion during a lot of LIFE. I'm looking forward to taking my next steps in marketing with your help. You are a genuinely loving person, in addition to your fantastic skill set . I've felt massively less alone as I navigate my business. I also know that with your guidance, I will be able to take the steps needed to reach a larger audience. Yes, I absolutely recommend others to work with you. You are a caring, supportive, and knowledgeable guide . You will meet them where they are and gently guide them forward. The sky's the limit. From the depths of me...thank you.

Isis L, Coach

Isis client of Darlene Hawley, Branding Coach and Online Business Coach

I want things to be different for you too!

In the Attract & Stand Out Online program I harness my 16 years of experience as a coach to entrepreneurs to show you the exact steps to be able breathe fresh life into your business and create a value-driven impact in the world.

What makes the Attract & Stand Out Online process different?


We fuse the  Personal Brand, Marketing Plan, Sales System  all in one program.



... that your audience connects and resonates with that inspires them to take action allowing you to stand out online and build a business that feels amazing to you.

Session 1- Become super clear about who your audience is what you want to say and how you help.


Session 2 - Craft a message and a brand that will highlight the value you bring to the world.


Session 3 - Identify what parts of your story to share that will attract your dream client effortlessly so you can stop stressing about what to share and build deep connection.


Session 4 - Craft an offer that calls in your dream clients and compels them to work with you.

... that will attract your clients and make it crystal clear what you should be focused on each day to increase your visibility for your business in under 30 hours each week.

Session 5 - Create website copy that stands out amongst the competition.  


Session 6 - Create a strategic & fun marketing plan that gets results and still allows time to live your life. 


Session 7 - Create a nurture system to attract clients and build a community of raving fans.


Session 8 - Master a content strategy that nurtures your community and builds trust while transforming your brand from invisible to a go-to expert in your field.

... strategy that will give you the confidence and clarity to be authentically you and turn prospects into clients allowing you to build raving fans and create a business and life that you love.

Session 9 - Establish a routine to run your business that allows you to take time for self care and live the life you’ve created.


Session 10 - Rock your sales calls and close the gap from prospect to paying client.


Session 11- Develop systems for all new prospects, clients and strategic alliance partners that flows smoothly and allows little to no effort on your part to maintain.


Session 12 - Gain momentum and clarity on what needs to happen, moving forward, to keep scaling your business and break it down into actionable bite size steps so you take out all the guess work each week.



70% of entrepreneurs turn to leadership coaching and see better long-term results from the training- ICF

Veronica Taylor, Operations Expert. Client of Darlene Hawley, Branding Coach and Online Business Coach

She's very intentional and strategic in her coaching


I had no hesitation working with Darlene, I knew exactly what she did and I knew we would work well together. I have a much more clear understanding on how to execute my marketing strategy. She is SO personable and easy to talk to; the plus is that she's very intentional and strategic in her mentoring/coaching. I have been able to create a framework for 1-years worth of potential content topics geared for my ideal client. I absolutely! would recommend you to anyone who is looking for a clear marketing strategy. I only wish I could have more time with you. Come prepared and be ready to work and execute because the ideas are plentiful but you have to apply them. I'm so glad I found YOU!

-Veronica Taylor, Operations Expert

Attract & Stand Out Coaching has three levels to choose from, choose the right investment for you!

1 MONTH OF SUPPORT

  • a 75-minute kick-off alignment call to dive deep into your business to determine what areas you need the most support.


  • 1, 50 minute focused coaching calls with Darlene to address anything related to your business.


  • Voxer/email support for 30 Days for any in-between questions.


  • Action steps, recording & notes for each call to keep you focused and on task













Investment is: $1275

3 MONTHS OF SUPPORT

  • a 75-minute kick-off alignment call to dive deep into your business to determine what areas you need the most support.


  • 6, 50 minute focused coaching calls with Darlene to address anything related to your business.


  • Voxer/email support Monday- Thursday for any in-between questions.


  • Action steps, recording & notes for each call to keep you focused and on task


  • a 6-month action plan with weekly and daily tasks broken down so small that you’ll never have to second guess what your next step will be.




Investment is: $3750

6 MONTHS OF SUPPORT

  • a 75-minute kick-off alignment call to dive deep into your business to determine what areas you need the most support.


  • 12, 50 minute focused coaching calls with Darlene to address anything related to your business.


  • Voxer/email support Monday- Thursday for any in-between questions.


  • Action steps, recording & notes for each call to keep you focused and on task


  • a 12-month action plan with weekly and daily tasks broken down so small that you’ll never have to second guess what your next step will be.





Investment is: $6500

Over 92% of small-business owners endorse hiring a business coach - ICF

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I only take on a handful of clients each month so that I can be 100% devoted to you as you implement your business plan so that I’m fully dedicated to your business and success. 


Are you ready to go from struggling to make sales to filling your calendar and creating a waitlist so that you can show up and serve in a way that feels good and gets results your clients are looking for?

Great! So what does this mean for you?


You can finally start showing up online in a way that connects with your audience and feels amazing to you. No more second guessing yourself or not feeling like you know what to do. All of the guess work will be taken away and you'll start showing up consistently.


Ready To Attract Dream Clients and Stand Out Online?

Let's get started!

Complete a personal client intake form HERE!


We’ll hop on a call to discuss if having me in your corner makes sense and if it feels right we'll explore what working together would look like.


*Not everyone is a good fit or is ready to implement growth strategies into their business. If we’re not a good match, I will happily provide you with resources from my extensive network that can assist with your specific needs.


~Client Love~

Her words of wisdom really resonated with me


I have to give a shout out to Darlene for her passion in coaching. She had taught me a valuable lesson to focus on being of service to people. That sounds simple, but for someone that has struggled with the imposter syndrome and thinking that I’m not “credible enough,” her words of wisdom really resonated with me and was the catalyst for me to run with my podcast show unapologetically. Thanks Darlene!!

- Jen Amos, Entrepreneur & Podcast Host

Lori Miller, client of Darlene Hawley, branding coach and online business coach

You will get results, there is absolutely no doubt. 


You are an amazing intuitive woman. Truly gifted. You are well trained and immediately knew what I needed. You took the time to dig in with me and helped me pull out of my head and my heart what I needed from the time we started working together . You helped me get clear on what I wanted and needed to get clear on. Somethings were a surprise to me, I had plenty of Ah-ha moments. I loved using the Voxer app to discuss stuff in between or to even upload things so you could see my progress or guide me.. You made it so easy for me to make progress. You should work with Darlene, you will get results, there is absolutely no doubt! Thank you Darlene for taking me by the hand and cheering me on. I’m beyond grateful.   

Lori Miller, My Loyal Tea Co. 

Trust Darlene, I'm glad I did!


I wasn't sure if Darlene would be able to help me as I have worked with a coach in the past with no results But I'm so glad I gave it a shot. I was able to find a good, profitable coaching niche that I'm passionate about. Darlene helped me really sort through the marketing aspect of things and gave me so many ideas I never thought about. If  you needs help marketing your services I highly recommend you work with Darlene.

Ibinye O- Family Therapist and Coach

Darlene cares about her clients


I enjoyed how Darlene asked questions, she helped me dig down to a final answer and get clear on who I wanted to work with.  She helped me get outside of myself, and her feedback helped me think about things in new ways.  I highly recommend Darlene to coaches who are looking for clarity because she listens well and cares about her clients.

David V- Storytrainer

Strategies & Plans

Before working with Darlene I was showing up trying to piece together a plan of what I saw other business owners doing online. I thought it would work for me if I just did what they were doing. I was wrong. Darlene helped me create a marketing plan that worked for me and I was able to start showing up and connecting with my ideal clients faster than ever before. Her guidance for creating and executing my 12 month action plan helped me start making consistent money in my business.


Tammy C - Career Coach

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