Who It’s For: Entrepreneurs, Senior Business Leaders, Managers, Sales Professionals, Female Leaders, and R&D, Innovation, DEI, and Other Critical Teams

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It's Time to Identify your Purpose

Darlene Hawley
Darlene Hawley, Personal Branding & Business Coach for  online service based business owners

Do you ever find yourself daydreaming, imagine you’re someone else or wishing you had a different life?

We’ve all been there.

I remember being a single mom working countless hours and desperately trying to figure out what I wanted to be “when I grew up,” I knew working 60+ hours a week in retail wasn’t where my heart was.

I wanted to live a life that meant something, be able to give more and help others follow their dreams.

That’s why I knew my purpose was to support women entrepreneurs build a life that is centered around their dreams.

I hear a lot of people talk about their why. Why they want to do something but I think it’s even more important to know your purpose.

When you’re doing the work you were put on this earth to do, it feels great.

Here are a few questions to ask yourself to uncover where your purpose lies.

What do you enjoy doing the most?
How do you spend your free time?
What would your friends say your known for?
What lights you up inside?
If you took a day off work, what would you do?
What was your dream job as a kid?


Spend some time answering these questions and see if anything jumps out at you. You might just uncover where your passion lies and start walking towards your purpose.

I’m curious, what steps can you take to start working towards living your dream life? Comment below and let me know the answer to the questions above.

Ps. Have you signed up for my 5- Day Attract & Stand Out Challenge?

Want to learn to share your story and build a brand that attracts your ideal clients and has you stand out as an expert?

Ready to leave your 9-5 and start a business but not sure where to start.

Then I have a challenge for YOU.

I’m sharing my top secrets for creating a strong brand foundation in my new FREE 5- Day Brand Challenge.

  • Learn why you are unique and how to stand out in your industry.
  • Get clear on who your ideal customers are and how to attract them.
  • See how the power of storytelling can be used to grow your brand.
  • Gain the confidence you need to thrive in business.


Join me for 5 days of brand building and fun.
Click here: http://bit.ly/2NaHs0tattractandstandout

***If you signed up before, please sign up again. I had some tech issues and may not have gotten your sign up.

Pss. I started a brand new FB group, please join us in the community and connect. I have a lot of exciting stuff coming up.
https://www.facebook.com/groups/1825272810857837/?ref=bookmarks



✨Ready to Own Your Story and Attract Your Dream Clients?✨

If you’re ready to stop second-guessing your message and start using storytelling as a powerful tool to connect, inspire, and sell—then I’d love to invite you to my It’s Time to Own Your Story: Mini-Course.

In this self-paced course, you’ll learn how to:
✔️ Identify the key moments in your story that captivate your audience.
✔️ Share your story in a way that builds trust and positions you as the go-to expert.
✔️ Use storytelling across your website, social media, and sales conversations to attract and convert more clients.


Plus, you’ll get a step-by-step workbook and personal feedback on your brand story—so you can start sharing with confidence.

Get Instant Access for just $47

10 Effective Communication Tips
Darlene Hawley, Personal Branding & Business Coach for service based entrepreneurs

Hey There!

I'm Darlene



As a mother, wife, connector, and dream builder, I’m Darlene Hawley, the founder of DarleneHawley.com and an Executive Leadership & Businesss Coach dedicated to empowering leaders like you.


My passion lies in helping ambitious professionals cultivate their unique leadership style while crafting an authentic and impactful personal brand. Through my coaching, we’ll work together to build a solid foundation that not only inspires your team but also drives results and growth within your organization.


Since 2007, I have been committed to guiding leaders and entrepreneurs in launching and scaling their businesses with confidence and clarity.


Today, I focus on supporting women in reaching their leadership goals and living their dream lives—all while balancing the joys of raising my family and creating meaningful memories each day.


Together, we’ll transform your challenges into opportunities, allowing you to lead with authenticity and inspire those around you.

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