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How to Show up Consistently for your Audience

Darlene Hawley

It’s so important when building your brand and business that you show up consistently so that you can build trust with your audience.



7 Ways to Show Up Consistently Online With Better Content For Your Customers


Are you showing up consistently for your audience?


Want to watch the short video training instead of reading....CLICK HERE

 

It’s so important when building your brand and business that you show up consistently so that you can build trust with your audience.


You don’t have to show up every single day but your people want to hear from you so be strategic about when and how you’ll show up so they can watch for you and know when to expect to hear from you.


This helps build your know, like and trust factor and gives your audience something to look forward too.


If you know that I send my newsletter every Wednesday then you can keep an eye out for it and get excited to open your email on Wednesday mornings. (Are you on my newsletter list?  If not what are you waiting for: Click Here and get a Free Gift too! )


When I started my business I was showing up sporadically but there was nothing consistent about it, I didn’t think it really matters or that anyone was even listening. But guess what they were and when I started showing up regularly I started getting more clients and my business grew, and yours can too.


Many of us are creatures of habits, right? We typically like to get into a groove and go through the motions without even really thinking about it. So why would it be any different for your business?


Your messaging and copy needs to be consistent too so that you get know as an expert in your field.


You don’t have to always worry about creating brand new content on a topic that you’ve never talked about before.


That is exhausting and will lead to burnout. Plus when your consistent it helps your audience truly get to know you and understand exactly how you can help them. Having consistent messaging and copy is important.


Here are my top tips to easily show up consistently each week for your audience and make it feel like you're everywhere with only one piece of core content:


  1. Create a keyword SEO optimized title, a short description and 3-5 bullet points to use as a simple script for your video.
  2. Record a video on your favorite platform. This can be Youtube Live, FB Live, or IGTV. I use Youtube Live so that once it's recorded I already have the link to add to my website.
  3. Upload your script and video onto your website as a new blog.
  4. Create your weekly newsletter with a short story or share a valuable tip/lesson and a link to your new blog post.
  5. Create a new pin on Pinterst for your blog post to get a further reach.
  6. Share your blog post on all of your social media channels.
  7. Pull out quotes or tips to create seperate social media posts.


The best part about all of this is I just showed up on Google, Pinterest & YouTube, the main three places that my people are searching for content to help grow their business. Can you see how powerful this can be?


Now doesn't that feel so much easier than showing up on social media every day and creating new content constantly?


Try it out and let me know how it goes. I'm all about creating a simplified client attraction marketing plan. If you find that you're ready for support to deepen your brand foundation and want to go after visibility in a big way then schedule a 30 minute clarity call and let's see if we're a good fit to work together.


✨Ready to Own Your Story and Attract Your Dream Clients?✨

If you’re ready to stop second-guessing your message and start using storytelling as a powerful tool to connect, inspire, and sell—then I’d love to invite you to my It’s Time to Own Your Story: Mini-Course.

In this self-paced course, you’ll learn how to:
✔️ Identify the key moments in your story that captivate your audience.
✔️ Share your story in a way that builds trust and positions you as the go-to expert.
✔️ Use storytelling across your website, social media, and sales conversations to attract and convert more clients.


Plus, you’ll get a step-by-step workbook and personal feedback on your brand story—so you can start sharing with confidence.

Get Instant Access for just $47

10 Effective Communication Tips
Darlene Hawley, Personal Branding & Business Coach for service based entrepreneurs

Hey There!

I'm Darlene



As a mother, wife, connector, and dream builder, I’m Darlene Hawley, the founder of DarleneHawley.com and an Executive Leadership & Businesss Coach dedicated to empowering leaders like you.


My passion lies in helping ambitious professionals cultivate their unique leadership style while crafting an authentic and impactful personal brand. Through my coaching, we’ll work together to build a solid foundation that not only inspires your team but also drives results and growth within your organization.


Since 2007, I have been committed to guiding leaders and entrepreneurs in launching and scaling their businesses with confidence and clarity.


Today, I focus on supporting women in reaching their leadership goals and living their dream lives—all while balancing the joys of raising my family and creating meaningful memories each day.


Together, we’ll transform your challenges into opportunities, allowing you to lead with authenticity and inspire those around you.

By Darlene Hawley October 27, 2025
Carolyn Bennett-Sullivan, a seasoned keynote speaker, TEDx presenter, and change strategist, shares her incredible journey from a challenging career in pharma sales to becoming a transformational catalyst. She discusses overcoming fear-based thinking, navigating major business disruptions, and building trust in organizations. Whether you're a heart-centered entrepreneur or an executive leader, this conversation is packed with valuable insights on how to lead confidently, handle major transitions, and create a business that thrives. Curious to learn more? Visit darlenehawley.com/workwithme. 00:41 Meet Carolyn Bennett Sullivan 01:48 Carolyn's Journey and Overcoming Fear 04:15 Navigating Workplace Disruptions 07:21 Tools for Leaders and Employees 15:03 The Importance of Communication and Engagement 21:19 The Importance of Team Buy-In 22:49 Building Relationships in Sales 27:21 Future Plans and Goals 29:26 Rapid Fire Questions 35:09 Conclusion and Contact Information Carolyn is an inspiring keynote speaker, transformational catalyst, and change strategist. As a TEDx speaker, author, and consultant, she leverages her corporate sales and small business expertise to help organizations create strategies for navigating business disruptions through mindset mastery. Her deep understanding of psychology, neuroscience, and business uncovers barriers to change and guides individuals to overcome obstacles, build resilience and unlock their highest capabilities. You can engage with Carolyn at: https://linkedin.com/in/carolynbennettsullivan https:instagram.com/cbsullivan https://facebook.com/carolynbennettsullivan ------ Hi I’m Darlene Hawley and I help ambitious entrepreneurs and executive women find their voice, craft powerful messaging, and regulate their nervous system so they can speak up with confidence in high-stakes conversations, client meetings, and on stages ... without second-guessing themselves. Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline Grab a Chai and let's Connect: https://darlenehawley.com https://linkedin.com/in/darlenehawley
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