Who It’s For: Entrepreneurs, Senior Business Leaders, Managers, Sales Professionals, Female Leaders, and R&D, Innovation, DEI, and Other Critical Teams
Get on Your Soap Box so you can stand out.
So, it’s important that you do identify something that you believe in and can get behind so that your brand can stand out.
The first time I was told that I should hop on a soapbox and share a strong point of view to stand out more, I almost puked.
After all, I’m a people pleaser by nature and I never want to upset anyone, so I don’t usually post my strong points of views or beliefs about an issue or even jump into a controversial conversation.
It makes me uncomfortable just thinking about it.
But I see other people do it all the time.
While I don’t engage in political or controversy conversation (and you don’t need to either) I do jump in on conversations that I feel are important, like why self-love is critical, why sharing your story matters and how women need to support each other and stop putting each other down.
It’s true. People do connect with your brand when you share similar beliefs and values.
So, it’s important that you do identify something that you believe in and can get behind so that your brand can stand out.
When you take a stand it helps others notice your brand and allows you to stand out from others in your industry.
What is something that you believe strongly in? Or what do you wish you could change in your industry?
✨Ready to Own Your Story and Attract Your Dream Clients?✨
If you’re ready to stop second-guessing your message and start using storytelling as a powerful tool to connect, inspire, and sell—then I’d love to invite you to my It’s Time to Own Your Story: Mini-Course.
In this self-paced course, you’ll learn how to:
✔️ Identify the key moments in your story that captivate your audience.
✔️ Share your story in a way that builds trust and positions you as the go-to expert.
✔️ Use storytelling across your website, social media, and sales conversations to attract and convert more clients.
Plus, you’ll get a
step-by-step workbook and
personal feedback on your brand story—so you can start sharing with confidence.
Hey There!
I'm Darlene
As a mother, wife, connector, and dream builder, I’m Darlene Hawley, the founder of DarleneHawley.com and an Executive Leadership & Businesss Coach dedicated to empowering leaders like you.
My passion lies in helping ambitious professionals cultivate their unique leadership style while crafting an authentic and impactful personal brand. Through my coaching, we’ll work together to build a solid foundation that not only inspires your team but also drives results and growth within your organization.
Since 2007, I have been committed to guiding leaders and entrepreneurs in launching and scaling their businesses with confidence and clarity.
Today, I focus on supporting women in reaching their leadership goals and living their dream lives—all while balancing the joys of raising my family and creating meaningful memories each day.
Together, we’ll transform your challenges into opportunities, allowing you to lead with authenticity and inspire those around you.
