Who It’s For: Entrepreneurs, Senior Business Leaders, Managers, Sales Professionals, Female Leaders, and R&D, Innovation, DEI, and Other Critical Teams

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To Niche or Not To Niche: LinkedIn Live with RC Clark

Darlene Hawley

What kind of content should you create to get the most sales? I chatted with RC Clark all about how to trust your gut and go with your instincts.

Listen to the LinkedIn LIVE Show Here

To niche or not to niche?


That was the question along with:


What kind of content should you create to get the most sales?


Why you should IGNORE your coach.


How to repel the wrong prospects and magnetize the right ones.


With so much noise and so many opinions and shoulds in our day to day.

It’s important we get crystal clear and listen to our own intuition and trust our gut.

Listen in as 
RC Clark and I dive deep into how to run and market your business in a way that lights you up so that you can consistantly show up doing the work you’re so passionate about.

If you don’t know RC I encourage you to connect, send him a dm and learn about the amazing way he supports his clients in creating charismatic content.


LISTEN IN HERE


If you want to get crystal clear on how to communicate your message and make more sales, check out her 6 Steps to Attract and Stand Out Online guide here:  https://darlenehawley.com/standout


✨Ready to Own Your Story and Attract Your Dream Clients?✨

If you’re ready to stop second-guessing your message and start using storytelling as a powerful tool to connect, inspire, and sell—then I’d love to invite you to my It’s Time to Own Your Story: Mini-Course.

In this self-paced course, you’ll learn how to:
✔️ Identify the key moments in your story that captivate your audience.
✔️ Share your story in a way that builds trust and positions you as the go-to expert.
✔️ Use storytelling across your website, social media, and sales conversations to attract and convert more clients.


Plus, you’ll get a step-by-step workbook and personal feedback on your brand story—so you can start sharing with confidence.

Get Instant Access for just $47

10 Effective Communication Tips
Darlene Hawley, Personal Branding & Business Coach for service based entrepreneurs

Hey There!

I'm Darlene



As a mother, wife, connector, and dream builder, I’m Darlene Hawley, the founder of DarleneHawley.com and an Executive Leadership & Businesss Coach dedicated to empowering leaders like you.


My passion lies in helping ambitious professionals cultivate their unique leadership style while crafting an authentic and impactful personal brand. Through my coaching, we’ll work together to build a solid foundation that not only inspires your team but also drives results and growth within your organization.


Since 2007, I have been committed to guiding leaders and entrepreneurs in launching and scaling their businesses with confidence and clarity.


Today, I focus on supporting women in reaching their leadership goals and living their dream lives—all while balancing the joys of raising my family and creating meaningful memories each day.


Together, we’ll transform your challenges into opportunities, allowing you to lead with authenticity and inspire those around you.

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Welcome back to the Attract & Stand Out podcast! In this episode, I’m chatting with the incredible Michele Risa, CEO of Collaborative Solutions. Michele takes us on a journey—from her early days in the corporate world to launching her own business back in 1991 (before entrepreneurship was even a buzzword!). She opens up about what it really means to follow your heart, trust yourself, and build a business that reflects who you are at your core. We dive into so many powerful topics—why collaboration always wins over competition, the real work behind diversity, equity, and inclusion, and how trust is the true foundation of great leadership. Michele also shares stories from working internationally and offers such grounded wisdom on staying resilient and growing with intention over the long haul. If you're a leader who wants to make an impact by showing up as your full, authentic self—you’re going to love this conversation. Here’s what we cover: 00:30 – Michele’s leap from corporate to entrepreneurship 02:56 – Why collaboration is the future 04:50 – How DEI creates stronger businesses 08:20 – What it takes to lead with authenticity 11:47 – Michele’s biggest lessons from decades in business 18:45 – Navigating challenges with resilience 26:58 – Rapid fire Qs + final takeaways Let’s dive in! Michele Risa, CEO Collaborative Solutions, Inc since 1991, is an Executive Consultant specializing in trust, engagement, and talent optimization. Michele’s most recent project is creating employment for 1 million low-income women in the MENA region- Middle East/North Africa. She is: a renowned speaker at Mastercard, Microsoft, TEDx, and more. Co-author of the award-winning book "Conscious Entrepreneurs: A Radical New Approach to Purpose, Passion & Profit.” Former President of the Manhattan Holistic Chamber of Commerce. Certifications: PTSD, Breathwork, Reiki, Vipassana, and M.A. Columbia University. www.collaborativesolutionsco.com https://www.linkedin.com/in/michelerisa/
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